New Tru by Hilton Opens Today in Meridian Idaho

Hilton's (NYSE: HLT) new, midscale hotel brand, Tru by Hilton, today announced the opening of its latest property, Tru by Hilton Meridian Boise West. The 92-room hotel, located at 1401 S. Eagle Road, is owned by Meridian Hotel Partners, LLC and managed by Western States Lodging & Management. The new hotel is conveniently located in the heart of the Treasure Valley off the Eagle Road, Exit 46.

Tru by Hilton promises guests a simplified and spirited stay, grounded in value. Developed from the ground up using consumer and owner feedback, Tru by Hilton is a game-changer that appeals cross-generationally to travelers looking for an innovative, affordable hotel experience. 

“We are extremely proud to join the Tru by Hilton brand and introduce travelers to this new midscale lodging offering,” said Kristin Szofran, general manager. “Our ideal location, unique set of offerings and affordable price make us a desirable choice for guests visiting the Boise/ Meridian area.”

The brand invested in the amenities and experiences that matter most to guests such as comfortable beds, efficiently designed rooms and bathrooms with premium bath amenities, top-rate in-room entertainment, a complimentary build-your-own "Top It" breakfast bar, a 2,880-square-foot lobby with areas for guests to work, play games, eat and lounge, and a 24/7 "Eat. & Sip." market with gourmet snacks and drinks, including single-serve wine and beer. The tech-savvy hotels feature mobile check-in, Digital Key, free Wi-Fi, remote printing, a social media wall, lobby and market tablets, and accessibility to outlets everywhere. Additionally, Tru by Hilton properties offer fitness centers that leverage the latest fitness trends including barre, TRX bands, free weights, cardio and flexibility gear.

Tru by Hilton Meridian Boise West is part of Hilton Honors, the award-winning guest-loyalty program for Hilton’s hotel brands. Hilton Honors members who book directly through preferred Hilton channels save time and money and gain instant access to the benefits they care about most, such as an exclusive member discount, free Wi-Fi and a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay. Members can also redeem their Points for free nights, to gain access to unique events through the Hilton Honors auction platform or to make purchases with at Amazon.com with Amazon Shop with Points.

To make a reservation, visit Tru by Hilton Meridian Boise West or call +1 208 579 3535.

For the full press release please visit here